color play limited edition collection

limited edition Yankee Candle collection that sold in Target stores in 2018. Inspired by marketplace trends this collection was built with the theme of “Color Play.” Designed to be bold and playful, giving each candle a unique personality and bright presence on shelf as well as a fun pop of color in the home. We designed the candle vessel shapes and finishes as well as graphic design of the labels. Choosing each element purposefully to complete the overall look for the theme.